Cookie Policy

This Cookie Policy was last updated on 6 March 2026 and applies to citizens and legal permanent residents of the United Kingdom.

This Cookie Policy explains how Orion Data Analytics Ltd (“we”, “our” or “us”) uses cookies and similar tracking technologies on our website at oriondata.co.uk (“Website”). Our Website is hosted on the Cloudflare platform, which provides essential security and performance services on our behalf.

We comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations 2003 (PECR). Under PECR, we are required to obtain your consent before placing non-essential cookies on your device.

This policy should be read alongside our Privacy Policy, which provides full details about how we collect, use, store and protect your personal information.

Cookies are small text files that are placed on your device (computer, smartphone or tablet) when you visit a website. They are widely used to make websites work more efficiently, to provide a better user experience, and to supply information to the owners of the website.

Cookies can be categorised in several ways:

• First-party cookies are set by the website you are visiting (in this case, oriondata.co.uk).
• Third-party cookies are set by a different domain to the website you are visiting. These are placed by our service providers such as Cloudflare, Google and MailerLite.
• Session cookies are temporary and are deleted from your device when you close your browser.
• Persistent cookies remain on your device for a set period or until you manually delete them.

In addition to cookies, our Website may use other similar technologies such as web beacons (small graphic images embedded in web pages), local storage and pixel tags. References to “cookies” in this policy include all such technologies unless stated otherwise.

We categorise the cookies used on our Website into four groups. Only essential cookies are active by default. All other categories require your explicit consent before they are placed on your device.

Category	Consent Required?	Purpose
Essential (Functional)	No	Strictly necessary for the website to function and for security.
Statistics (Analytics)	Yes	Help us understand how visitors use our site.
Marketing	Yes	Used to deliver relevant communications and track engagement.
Preferences	Yes	Store settings and preferences for returning visitors.

Essential cookies are strictly necessary for the legitimate purpose of enabling the use of our Website and ensuring protection against cyberattacks. These cookies are always active and do not require your consent under PECR, as the Website cannot function properly without them.

Our Website is hosted on the Cloudflare platform. Cloudflare sets the following essential cookies:

Cookie Name	Provider	Purpose	Duration
__cf_bm	Cloudflare	Bot management. Distinguishes between humans and automated bots to protect the Website from malicious traffic.	30 minutes
cf_clearance	Cloudflare	Security challenge. Records that a visitor has successfully completed a Cloudflare security challenge, preventing repeated challenges.	Up to 1 year (configurable)
__cfruid	Cloudflare	Rate limiting. Used to identify trusted web traffic and apply rate-limiting rules to protect the Website from abuse.	Session

Cloudflare processes your IP address, HTTP request headers, browser fingerprint data and TLS connection metadata as part of its security and performance services. For full details, see Section 7.1 of our Privacy Policy.

Important: Our Website is hosted on and protected by Cloudflare. It is not built on or hosted by Wix. Any previous references to Wix in earlier versions of this Cookie Policy or our Privacy Policy are superseded by this document.

Analytics cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously. These cookies are only activated after you have provided consent by clicking “Accept All” on our cookie consent banner. We use Google Consent Mode to communicate your consent choice to Google.

Cookie Name	Provider	Purpose	Duration
_ga	Google Analytics	Distinguishes unique visitors by assigning a randomly generated number as a client identifier. Included in each page request and used to calculate visitor, session and campaign data.	2 years
_ga_*	Google Analytics	Used by Google Analytics 4 to persist session state. The asterisk represents a unique identifier for the GA4 property.	2 years

We have concluded a data processing agreement with Google. The inclusion of full IP addresses is blocked by us. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved by these cookies alone cannot usually be used to identify you.

Analytics data is retained for a maximum of 26 months.

Marketing cookies are used in connection with our newsletter sign-up forms and email marketing communications, managed through MailerLite. These cookies are only set where you have provided explicit consent, either by subscribing to our newsletter or by accepting marketing cookies via our cookie consent banner.

Cookie Name	Provider	Purpose	Duration
mailerlite:*	MailerLite	Tracks newsletter form interactions, subscription status and visitor engagement with embedded sign-up forms.	Varies

MailerLite may also process your email address, name, IP address, email engagement data (open rates, click-through rates) and subscription preferences. You may unsubscribe from our marketing communications at any time by clicking the unsubscribe link in any email or by contacting us directly. Upon unsubscription, your data is deleted from MailerLite within 30 days.

Preference cookies enable our Website to remember choices you have made, such as your cookie consent preference. These cookies require your consent and are not set until you interact with our cookie consent banner.

Cookie Name	Provider	Purpose	Duration
Cookie consent state	Orion Data Analytics	Records your cookie consent preferences so that you are not asked again on subsequent visits.	Up to 1 year

The following third-party service providers may set cookies on your device when you visit our Website. The data collected through these third-party cookies is subject to the privacy policies of those third parties:

• Cloudflare: Essential security and performance cookies. Cloudflare Privacy Policy
• Google Analytics: Analytics cookies, only when you have consented. Google Privacy Policy
• MailerLite: Marketing cookies in connection with newsletter forms, only when you have consented. MailerLite Privacy Policy

We do not permit any third-party advertising networks to place cookies on our Website. We do not sell or share cookie data with any party for advertising purposes.

When you first visit our Website, you are presented with a cookie consent banner that allows you to choose which categories of cookies you wish to accept. Non-essential cookies (analytics, marketing and preference) are not placed on your device until you provide affirmative consent by clicking “Accept All” on the banner.

You have the following options:

• Accept All: Enables all cookie categories (essential, analytics, marketing and preference).
• Reject / Essential Only: Only essential cookies remain active. No analytics, marketing or preference cookies are set.
• Manage Preferences: Allows you to select individual cookie categories to accept or decline.

Your consent preference is recorded so that you are not asked again on subsequent visits. You can change or withdraw your consent at any time by:

• Clicking the cookie settings link in our website footer.
• Clearing cookies from your browser and revisiting the Website, which will trigger the consent banner again.
• Adjusting your browser settings to refuse or delete specific cookies.

Most web browsers allow you to control cookies through their settings. You can typically:

• View what cookies are stored on your device.
• Delete some or all cookies.
• Block all cookies or only third-party cookies.
• Set your browser to notify you before a cookie is placed.

Please note that if you disable essential cookies, some features of our Website may not function properly or may become unavailable.

For instructions on managing cookies in popular browsers:

• Google Chrome
• Mozilla Firefox
• Safari
• Microsoft Edge

For third-party cookies, you may also need to follow the opt-out instructions provided by the respective third-party services (see Section 8 above).

To learn more about cookies and how to manage them generally, visit www.allaboutcookies.org.

Some of our third-party service providers (Cloudflare, Google, MailerLite) may process cookie data in locations outside the United Kingdom or the European Economic Area. Where this occurs, we rely on the following safeguards to ensure your data receives an equivalent level of protection:

• Standard Contractual Clauses (SCCs) approved by the Information Commissioner’s Office.
• The UK Extension to the EU–US Data Privacy Framework, where applicable.
• Adequacy decisions issued by the UK Secretary of State.
• Data Processing Addenda with each service provider.

For full details on our international data transfer safeguards, please refer to Section 5.2 of our Privacy Policy.

Cookie data is retained for the following periods:

Cookie Category	Retention Period
Essential (Cloudflare)	Session to 1 year, depending on the specific cookie.
Analytics (Google Analytics)	Up to 2 years on device. Server-side data retained for a maximum of 26 months.
Marketing (MailerLite)	Until you withdraw consent or unsubscribe. Data deleted within 30 days of withdrawal.
Preference (Consent state)	Up to 1 year.

You can delete cookies from your device at any time through your browser settings. See Section 10 for instructions.

We may update this Cookie Policy to reflect changes in our practices, the cookies used on our Website, or relevant legal requirements. The updated policy will be posted on this page with a revised effective date. We recommend that you consult this policy regularly to stay informed about our use of cookies. In addition, we will actively inform you wherever possible.